Skip to main contentCustomer feedback is one of the most valuable inputs we have. It tells us what’s working, what’s confusing, and what people wish existed. We actively seek it out.
How we gather feedback
- Support conversations: every support interaction is a chance to learn something. We read between the lines and note recurring themes.
- In-product feedback: making it easy for users to share thoughts without leaving Edzo.
- Teacher conversations: talking to teachers directly about their experience, their classroom needs, and what would make their day easier.
- Usage data: understanding how features are used (and which ones aren’t) to guide priorities.
What we do with feedback
Feedback only matters if it goes somewhere. We:
- Log recurring themes and requests
- Share insights across the team regularly
- Use feedback to inform product decisions
- Close the loop with customers when their feedback leads to changes
Asking good questions
When seeking feedback, we ask questions that lead to useful answers:
- “What were you trying to do?” (rather than “Do you like this feature?”)
- “What was confusing?” (rather than “Was it easy to use?”)
- “What would you change?” (rather than “Is there anything else?”)
Open-ended questions reveal more than yes/no surveys.
Saying thank you
When someone takes the time to share feedback, we acknowledge it genuinely. A quick, personal response goes a long way. People who feel heard are more likely to share again. 
